Remember that horribly depressing documentary “Fresno: A City Reborn”?


Last August, the Downtown Association screened a copy of the rare 1968 documentary film “Fresno: A City Reborn” which was commissioned by Victor Gruen Associates, the architectural company responsible for designing the Fulton Mall. The film spoke of urban renewal and preventing suburban sprawl, and how Fresno was a model city for taking steps in the right direction. Hindsight is a bitch.

Feel free to re-live that day by watching the 20-minute film again on YouTube. Or if you couldn’t make it to the screening, here’s your chance to see it for the first time. On the plus side, there’s some really great imagery of the Fresno of the ’60s.

8 comments

  1. Look at it this way – Fresno finally got to be #1 in something – abandoning the urban core for endless suburban sprawl. Nobody does it better. Take that Daily Beast!

  2. Joe Moore sent me here.

    This is a real gem. Funny how we’re still talking about preventing urban sprawl after we’ve incorporated a couple of towns, such as Pinedale and Highway City.

  3. Joe Moore sent me here.

    This is a real gem. Funny how we’re still talking about preventing urban sprawl after we’ve incorporated a couple of towns, such as Pinedale and Highway City.

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